Life Time Fitness Corporate Charity Challenge Inspires Healthy Competition, Generates Charitable Contributions
100% of Entry Fees Support Participating Team Charities; Team with Best Overall Performance to Win Champion’s Pool for Designated Charity

CHANHASSEN, Minn.--(BUSINESS WIRE)--Life Time Fitness, Inc. (NYSE: LTM) today announced the organizations participating in its fourth annual Triathlon Corporate Charity Challenge.

A division within the 2010 Life Time Fitness Triathlon, set for Saturday, July 10, in Minneapolis, the Corporate Charity Challenge was established to promote a healthy and active way of life among local and national companies, and to deliver much needed financial support to non-profit organizations.

Of the $2,000 event entry fee, $1,000 is donated directly to the participating company’s designated charity via the Life Time Fitness Foundation. The remaining $1,000 from each team’s entry fee establishes a “Champions Pool,” which will be awarded to the designated charity of the team with the best overall performance.

Corporate Charity Challenge participants compete as relay teams on the Life Time Fitness Triathlon professional course, which begins and ends at Minneapolis' Lake Nokomis and includes a 1.5K (0.9 miles) swim, 40K (24.8 miles) bike and 10K (6.2 miles) run.

A total of 17 teams are taking part in this year’s Corporate Charity Challenge, including:

  • Deloitte
  • Dorsey & Whitney
  • Faegre & Benson (2 teams)
  • Gear West
  • Griffin International
  • Health EZ/America’s TPA
  • Life Time Fitness
  • Maccabee Group
  • Minnesota Vikings
  • New Leaf (2 teams)
  • Octane Fitness
  • OptumHealth
  • Periscope
  • RBA Consulting

In 2009, Long Lake, Minnesota-based Gear West fielded a team that achieved the top overall Corporate Charity Challenge time securing the additional purse for their designated charity, American Partnership for Eosinophilic Disorders.

The 2010 Life Time Fitness Triathlon will play host to nearly 3,000 participants, including 20 of the World’s top professional triathletes, who will compete for a share of the event’s $92,000 prize purse.

The Life Time Fitness Triathlon is a part of the 2010 Life Time Fitness Triathlon Series Race to the Toyota Cup, which offers an overall prize purse of $390,000.

2010 Life Time Fitness Triathlon Sponsors:

Life Time Fitness is proud to recognize the 2010 Life Time Fitness Triathlon sponsors:

  • Toyota, presenting sponsor of the Life Time Fitness Triathlon Series Race to the Toyota Cup
  • TYR
  • Champion System
  • Clif Bar
  • All Whites
  • GU Energy Gel
  • Gear West
  • MGD 64
  • Minnesota Orthopedics Sports Medicine Institute
  • American Express Delta Sky Miles
  • HealthEZ
  • LasikPlus
  • Old Home Safflower Power
  • RE/MAX
  • AVIS Rent-a-car
  • Budget Rent-a-car
  • Triathlete Magazine
  • J.R. Watkins
  • Orbea
  • CEP Socks
  • Muscle Milk
  • MFRA
  • Dr. Pepper Snapple Group
  • Dan’s Southside Marine
  • Caribou Coffee

About the Life Time Fitness Triathlon Series Race to the Toyota Cup
In groundbreaking fashion, the Life Time Fitness Triathlon Series launched in 2006 and created the first-ever connection among the most prominent international-distance triathlon events in the United States. Throughout the Series, an international field of professional triathletes battle to earn points and a chance to win the coveted Toyota Cup. In 2010, the Series consists of six events, including: the June 27 PHLYTRI (, the July 10 Life Time Fitness Triathlon (, held in Minneapolis, the July 18 Nautica New York City Triathlon (, the August 29 Chicago Triathlon (, the October 3 Kaiser Permanente Los Angeles Triathlon ( and the October 10 Toyota U.S. Open Championship (, held in Dallas. For more information, visit the Life Time Fitness Triathlon Series Race to the Toyota Cup Web site,

About Toyota Motor Sales, U.S.A., Inc.
Toyota Motor Sales (TMS), U.S.A., Inc. is the marketing, sales, distribution and customer service arm of Toyota, Lexus and Scion. Established in 1957, TMS markets products and services through a network of nearly 1,500 Toyota, Lexus and Scion dealers which sold more than 1.77 million vehicles in 2009. Toyota directly employs nearly 30,000 people in the U.S. and its investment in the U.S. is currently valued at more than $18 billion. For more information about Toyota, visit

About Life Time Fitness, Inc.
Life Time Fitness, Inc. (NYSE: LTM) is a healthy way of life company based in Chanhassen, Minnesota. The Company is dedicated to providing programs and services that help its members connect and engage with their areas of interest, and achieve success with their health and fitness goals. Life Time Fitness designs and operates distinctive, multi-use sports, professional fitness, family recreation and spa/resort centers that help members lead healthy and active lives. As of July 9, 2010, the Company operated 88 centers in 19 states and 24 markets. Additional information about Life Time Fitness centers, programs and services is available at

For further information: Life Time Fitness Kent Wipf, 952-229-7211 or Karen Jayne Leinberger, 952-229-7162